Guaranteed: Most Effective Customer Value Creation Training
Detail your services
If customers can’t find it, it doesn’t exist. Clearly list and describe the services you offer. Also, be sure to showcase a premium service.
Announce coming events
Having a big sale, on-site celebrity, or other event? Be sure to announce it so everybody knows and gets excited about it.
Display real testimonials
Are your customers raving about you on social media? Share their great stories to help turn potential customers into loyal ones.
Promote current deals
Running a holiday sale or weekly special? Definitely promote it here to get customers excited about getting a sweet deal.
Share the big news
Have you opened a new location, redesigned your shop, or added a new product or service? Don't keep it to yourself, let folks know.
Display their FAQs
Customers have questions, you have answers. Display the most frequently asked questions, so everybody benefits.
Beyond CX - Customer Value Creation Training
Section 1: Why is Creating Value For Your Customers Important To You?
- Customers purchase on what they perceive as value to them
- Why focus on creating value for customers?
- Upgrade marketing effectiveness
- Manage customer perceived value over the course of the buying cycle
Section 2: How To Define Your Customer Needs?
- Customers perceive value in several dimensions
- Types of customer needs
- Voice of the Customer (VoC)
- Customer journey mapping
- Story Telling
- Surveys
- Customer Intelligence Data
Section 3: Creating your Outside-In Strategic Plan
- Learn modern business marketing tactics and tools
- Establish your Value Proposition
- Create your Strategic Plan
- Conduct a Competitive Analysis
- Content Marketing Planning
- Co-Creation / Netnography
Section 4: Implement changes within your company - Making it happen
- Transform Product Development
- Transform Pricing - Discounts
- Transform Customer Relationship Management
- Implement Voice of the Customer
- Transform Customer Experience and Service
- Transform company culture
Section 5: Continue Building Customer Focused improvements
- Company-wide management tools
- Customer Retention
- Management metrics
- Build a strong customer focused culture
- Big Data / Analytics
Why this training is important to you and your company
You will learn how to create value for your customers. In today's Internet-driven and global economy, businesses are struggling to find differentiation from their competitors. Customers have access to products and services from a seemingly endless number of vendors. It is more important than ever for businesses to focus on the creating value for their customers in a way to attract and retain customers.